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About 

In my journey through the worlds of baking, marketing and academia, I, Begum Doyuran, have honed my skills and passion for excellence. With a Diploma in Patisserie from Le Cordon Bleu and a BA in Advertising with distinction, I’ve built a strong foundation in culinary arts and persuasive communication. My academic pursuits continued with an MSc in Social Media and Management where I explored the digital landscape. This diverse background has fostered a unique perspective, enabling me to provide innovative solutions for the bakery and coffee shop industry. With a commitment to creativity, dedication, and delivering exceptional results, I stand out in my consultancy services, helping businesses rise above industry challenges. Let’s embark on a journey to elevate your bakery and coffee shop ventures together. 

My Education

2020-2021

MSc Social Media and Management
University of York

The MSc in Social Media and Management that provided a deep understanding of social media strategies, digital marketing, and effective management in the online sphere. During my studies, I excelled in research, digital analytics, and campaign optimisation. Additionally, I was recognised for my contribution to a research project that explored the impact of social media on consumer behaviour. 

2018-2019

Diplome de Patisserie
Le Cordon Bleu

I hold a Diploma in Patisserie from Le Cordon Bleu, where I graduated with a Mention Tres Bien. This achievement signifies my expertise in pastry arts and my dedication to mastering the craft. 

2014-2018

BA Advertising
Istanbul Bilgi University

I earned a BA in Advertising from Istanbul Bilgi University, graduating with distinction. My education provided me with a strong foundation in advertising, including strategic planning, creative concept development, and effective campaign execution. Throughout my studies, I had the opportunity to work on real-world advertising projects, honing my skills in market analysis, brand management, and persuasive communication. 

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